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Lifecycle of a trademark

A trademark is alive. Its lifecycle can be divided into a few typical stages. We offer the appropriate products for each of these stages. So you can always rely on us to screen, check availability or protect a trademark.

Lifecycle of a trademark

Screening stage: the first elimination

When you begin a search for a new trademark, a brainstorming session will generate a huge number of possible names. A screening search will inform you which identical trademarks already exist and will already help considerably to reduce the number of possible trademarks at an early stage.

Availability stage: the thorough search

It is only worth searching whether or not trademarks are available once you have reduced the number of trademarks through screening. These searches also give similar conflicting trademarks in addition to the identical ones.

Protection stage: protecting registered trademarks

After a thorough search, you will register a remaining trademark. It is important that you have your new trademark protected from possible infringements. We will notify you via a watch notice whenever a possibly conflicting trademark is published and take the period for opposition into account in this.


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